Search Engine Optimization Tips And Guides, Search Marketing, Social Media Marketing -SEO Princess

SEO is an acronym for “search engine optimization”. Most people do not know what it means, but website owners do know that, they want their websites to appear on first page of Google search result and or any other search engines’ results. In real fact that’s where SEO will be the “driver” to get your websites up to the top of search result for free.

The most prominent element to take note in SEO is relevant content. Choosing the right keywords and phrases is the answer to creating effective SEO method. Search engines have methods of recognizing when a page is not really about what it might seem to be about. Don’t try to fool search engines’ spiders. It’s much better to write content that is relevant to your topic. Let me share with you some of the secrets of choosing keywords that are seo-friendly:

Take for example, your niche is golf.

You can use keywords research tool to find the suitable keywords for you. That’s what I always do before I write my website content.

Here are the “hot” keywords that you can consider:

improve golf swing

golf

golf clubs

us open golf

golf tips

how to swing a golf club

golf galaxy

golf channel

golf shoes

golf carts

golf swing mechanics

proper golf swing

used golf clubs

how to drive a golf ball

how to hit a golf ball

golf equipment

callaway golf

golf cart parts

free golf tip

disc golf

golf tips lessons on the web

golf balls

masters golf

golf tips for beginners

the golf channel

free golf tips

golf cart

how to play golf

candystand mini golf

pga golf

robin williams golf

how to drive a golf ball straight

golf gps

golf ball

golf course

golf nets

nike golf

how to hold a golf club

golf rules

golf swing

golf digest

golf bags

golf courses

dunlop golf

used golf carts

step by step golf swing

proper way to swing a golf club

Alright, now you choose the keywords that you think would suit your niche. From there, you write your website content based on the keywords that you have chosen. Now, if you take a look, you will notice that long tail keywords are more targeted and will be able to maximise SEO effectiveness. What are long tail keywords? They are simply the longer version with more specific search terms. For instance, A long tail keyword is something like ‘How to play golf for beginners’  while a short tail keyword is simply, ‘Play Golf’.  Internet visitors who query the long tail keywords obviously would be more interested in your website as it is more targeted and it’s exactly what they are looking for. You know, hit the nails right on their heads.

I do understand that it’s not easy to find or dig keywords for some people, sometimes, it drains my brain as well. But no worries, you will have free keyword research tool that could help you. The popular one is the “Google AdWords Keyword Tool”. And there are tools that could help you choose the keywords and also help you analyze your competitors’ keywords in Google AdWords, Yahoo, MSN. This is where you can use the same keywords your competitors are using. Think again, your competitor wouldn’t advertise in AdWords without thoroughly doing keywords survey. Use your competitors’ keywords for your SEO campaigns and you don’t need to pay a penny while your competitor on the other hand need to pay PPC (pay-per-click) campaign.

It’s really that simple! Just take your first step to choose the right keywords and you are on your way to creating maximum SEO effectiveness.

Click here for the most recommended tool to choose SEO keywords

Copyright © 2009 SY Ho/seoprincess.com

First and foremost, for non-IT savvy, it might be a little tough for them to comprehend the meaning of web hosting. I believe if you search it on any search engine, of course there will be answer and explanation for them. But, how far do you really understand? Honestly, when I first get to know this term few years back, I had problem understanding myself. Then, I found one simple explanation that might be easy for people to understand. So, today, if anyone were to ask me what is “web hosting”, i’d explain as follows…

Imagine you are homeless and you want to rent a room or buy a house. In order to get a shelter for yourself, you need a room. So, you imagine yourself as the website and the room as the hosting that you need to place yourself in. That means your website need a web hosting. Then, that’s the time you start finding yourself a web hosting provider. Here, web hosting provider would be the house owner who rents you the room. So, in order for your website to be available and browsed by Internet users, you need to make sure your website is hosted in a web server provided by a web hosting provider.

So, when you finally understand what web hosting is, next will be the time to find out more about the different types of web hosting available. You have shared hosting, dedicated hosting, reseller hosting, VPS hosting, and colocation hosting. You name it, the Internet has it! So many to remember and differentiate. So, let’s get the ball rolling with…
Shared Hosting

Shared hosting means that a web server has its resources shared by many other websites. Or you can put it as, in a house, there are many tenants. Usually small or normal e-commerce businesses will choose this type of hosting. Websites with high traffic might not be able to choose this type of hosting due to insufficient webspace.
Dedicated Hosting

Dedicated hosting refers to hosting in which you rent a server from your web hosting provider and will be placed at your web hosting provider’s datacentre. They will provide software installation and connection to Internet. This will indicates that the website owner has control over the server as they don’t share it with other websites. In short, dedicated hosting is where only 1 user hosted on the server machine and have a full privilege over the server to manage it by themself. The server machine will be still belongs to the web hosting provider.
Colocation Hosting

Well, this hosting has the features which are almost the same as dedicated hosting EXCEPT that you provide your own server and web hosting provider just help you to plug it into their datacentre. You need to install own software and hardwares. Everything is DIY.
Reseller Hosting

Reseller Hosting is a hosting where the account owner has the priviledge to allocate the webspace and bandwidth access and resell them to his clients. This shows that reseller hosts act like a middleman and is usually not responsible for any software or hardware intallation. They only buy webspace and resell to clients.
VPS hosting

VPS stands for Virtual Private Server. It is almost the same as dedicated server. Hence, it’s sometimes called Virtual Dedicated Server. Generally, it means that the account owner has the feeling as though his owns a dedicated server. In real sense, it’s actually separating a physical server into several independent hosting spaces or VPS-es, each isolated from the other. This will allow you to create and manage multiple sites and domains and take full control of your VPS with root/administrator access which allows you to access the virtual hard disk, RAM and to reboot your private server independently from other VPS-es.
Domain Name

After we are done with the different types of hosting, there is something else which I want to touch on. It is none other than the “domain name”. So, ever wonder what is domain name? Wow, sounds technical? Not really actually. Don’t be scared. Last time, when I saw the words domain name, it freaked me out too. Now, when I got used to it, it’s not that nerve-wracking after all.

So, domain name is just the normal web address or url (Uniform Resource Locator) you type in the “address” area when you open a browser. Examples of domain name are “exabytes.com”. You know? Just the normal web address. Well, since it’s a web address, it’s a unique name. Hence, there will be no other same domain name. In fact, domain name is actually corresponding with numeric IP address. So, every domain name will have its numeric IP address. For example, the IP address for exabytes.com is 72.18.131.206

When you see seoprincess.com, ever wonder “.com” stands for what? It actually stands for commercial. Whenever you see .com, .org, .net or others which ends after the final dot or period (.) of a url, it is known as top-level domain. It actually tells you what kind of website it is, indirectly. And the commonly used domain name extension nowadays will be .org, .net, .com. However, there are a lot of new domain extension up for grab lately such as .aero, .info, .museum, and .name.

Next in the list that I shall explain is, Country Level Domain Name. Examples of country level domain name is exabytes.com.my. It has “.my” as its country code top-level domain (ccTLD). .my here represents the country “Malaysia”. Of course, different country will have different ccTLD. For example, .jp stands for Japan, .au for Australia, .ca for Canada.

There are more to learn in order to excel in web hosting industry. Hopefully this simple guide will help all those novice out there. There are other things you need to know as well. But, it will be in my next article. Cheers!

Copyright © 2005 SY Ho/seoprincess.com